CPM & MDM: The Missing Link

March 9th, 2007

Hey you have chocolate in my peanut butter.  You have peanut butter on my chocolate.  Those of you who were around the US in the 1970’s surely remember this commercial.   The commercial ended with something like ‘two great tastes  that go well together’.

In the March BI Review article, you can see the Missing Link between CPM & MDM.  More than distant cousins in the BI space, they are truly the chocolate and peanut butter of BI.

Silence is Golden

March 5th, 2007

Oracle to buy Hyperion. Everyone in BI is chiming in on this from the start of the next round of consolidation to the end of pure-play BI to this is an isolated incident. Instead of a knee jerk reaction of throwing in my two cents to this, my silence is golden, but not perpetual.  Look for some thoughts in an upcoming BI Review article.